September 2006Issue 393


Advertising / SUBVERTISING

Subverts

Lancing commercial eyesores

As a private person, I have a passion for landscape, and I have never seen one improved by a billboard... When I retire from Madison Avenue, I am going to start a secret society of masked vigilantes who will travel around the world on silent motor bicycles, chopping down posters at the dark of the moon. How many juries will convict us when we are caught in these acts of beneficent citizenship?

Advertising bigwig David Ogilvy, 1963.

The Billboard Utilizing Graffitists Against Unhealthy Promotions 
(BUGA UP) were pioneers of  ‘street surgery’ and helped Australia become the first industrialized country to ban outdoor tobacco ads.

The Billboard Utilizing Graffitists Against Unhealthy Promotions (BUGA UP) were pioneers of ‘street surgery’ and helped Australia become the first industrialized country to ban outdoor tobacco ads. tc.bmjjournals.com

home.no/savagecentral


commons.wikimedia.org


earthfirst.org.uk


www.areyougeneric.org


How to make your own:
http://www.areyougeneric.org/index.php
http://www.eco-action.org/dt/smashing.html

View some classics at:
http://adbusters.org/spoofads/index.php

Many NGOs use advertising which counters commercial messages. View Greenpeace’s anti-SUV video at:
http://www.greenpeace.org.uk/gasguzzler/




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FROM THIS ISSUE

Shehab Uddin
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Captive – how the ad industry pins us down
Dinyar Godrej sniffs at the bait being dangled by the ad biz.

Jesus is a brand of jeans
Jean Kilbourne on how advertising affects the way we think and feel.

Dead as a Doha

The Real Aim
The real aim of the bombs falling on Lebanon is regime change, argues Uri Avnery, a former member of Israel’s parliament.

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The Aid Link
Are we really helping the Third World?

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They’re in our homes and our workplace, in the air we breathe and in the food we eat. Wayne Ellwood argues that toxic chemicals are changing the nature of nature.

Plastic is forever
The facts about plastic

Message in a bottle
It’s a fashion statement and an environmental nightmare. Zoe Cormier examines one of the most successful marketing ploys ever – bottled water.

Abandon the toxic treadmill!
Things you can do to avoid toxic plastics. PLUS the Action / Campaign directory.






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